The newest version of HORECA Lebanon, held from April 25-28, 2023, ended on a high display. Better than 12,000 guests, 160 exhibitors and 100 global culinary experts gathered together at Beirut’s Seaside Arena for four days of networking.
The gap day of HORECA Lebanon on April 25 welcomed a huge different of prominent figures from the industry, together with Lebanese Minister of Tourism, H.E. Walid Nassar, ambassadors, presidents of associations, media representatives and famous person chefs. H.E. Nassar presented awards to a call of Lebanese chefs who absorb promoted Lebanese delicacies worldwide, namely: Antonio Bachour, Alan Geaam, Philip Khoury, Joe Barza, Maroun Chedid, Charles Azar, Youssef Akiki, Samaan Hilal, Hussein Hadid, Cynthia Bitar, Pierre Abi Hayla, Aline Kamakian, Souheil Ghazal, Tarek Alameddine, Rodi Rizk, Simon Manoukian, Dany Khairallah, Georges Dakkak and Sleiman Khawand.
Under the theme “Connect. Be Impressed. Explore,” the successfully-known alternate exhibit attracted resolution-makers, senior mavens, beverage experts, hospitality leaders and merchants. Discussions on the most recent improvements and traits in the hospitality and foodservice industries had been held all the diagram in which via the four-day tournament, which encouraged positive dialog.
Better than 30 merchants from Europe and beyond had been invited to HORECA to undercover agent the latest products and promote Lebanese manufacturing internationally. The Hosted Investors’ Program turned into organized in collaboration with the Affiliation of Lebanese Industrialists (ALI), which is working difficult to raise exports from Lebanon.
Reflecting on the tournament, Joumana Dammous-Salamé, managing director of Hospitality Products and providers, acknowledged: “We now absorb labored difficult to save a great deal of together this particular version, celebrating the essence of Lebanese hospitality, built on agility, creativity, difficult work and a will to survive. We would favor to honor the achievements of our peers and our determination to reimagine the industry of tomorrow. We’re going to quit huge things when we toddle together.”
Besides to to the exhibition save, this year’s tournament included: HORECA Talks: bigger than 20 intervals with over 100 audio system. The talks addressed the most recent industry traits, moreover to challenges and alternatives for Lebanese companies. Panelists included hoteliers, restaurateurs, chefs and tourism experts.
HORECA Stage: web hosting competitions, masterclasses and intervals with successfully-known native and global guests. The culinary masterclasses and Q&A intervals had been held with renowned chefs, together with Michelin-starred chef and restaurateur Alan Geaam, moreover to award-a hit Lebanese chefs Antonio Bachour and Philip Khoury.
Alongside the masterclasses, the HORECA Stage shone a shining gentle on the abilities of junior chefs and bartenders finding out hospitality administration. Besides to, the Latte Art and Lebanon Coffee in Good Spirits competitions had been held for mavens.
HORECA Enhancements: a pavilion featuring revolutionary products and in the neighborhood made substitutes. Out of the 46 entries, the advisory board chosen 25 products to be put apart on display on the tournament. The creators of the products had been awarded for their ingenuity.
HORECA Theatre: a platform for Lebanese chefs to habits masterclasses and tastings. The intervals showcased an array of subject matters, equivalent to cakes infused with native flavors, the incorporation of untamed herbs into dishes, a combination of Lebanese and Spanish delicacies, outlandish garnishing tactics for pear cakes, scrumptious bonbon pralines and pastry pies, the chronicle of Lebanese grapes and a up to date twist on signature native dishes.
The twenty eighth version of HORECA Lebanon will clutch save from April 23-26, 2024.
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